Friday, August 15, 2014

Are Goodreads Giveaways Good for Authors?

Are Goodreads giveaways good for writers? Hang on!

First, I want to update you that my interview with My Bridge Radio of Nebraska is now available on SoundCloud. You can listen to it here

Now, back to the question at hand. As many of you know, I recently did a giveaway on Goodreads. And I am less than thrilled with the results.

I read on another blog that Goodreads giveaways only go well if your book is nonfiction and it addresses/solves a specific problem. Well, I believe mine fits that bill, so I was excited. 

Here's the nutshell: I gave away 10 paperback copies of The Jesus Diet. This cost me about $50. I left the giveaway open for 1 month. This felt like a long time. 508 people entered the giveaway, and about 100 people added The Jesus Diet to their "to read pile." 

The giveaway has been over for more than a month and I have noticed zero increase in sales. Of course, this has not been my only marketing effort, and it is difficult to isolate which efforts are driving sales, but I can safely say there was no jump in sales during or after the giveaway.

Now for the part that makes me most uncomfortable. I hate the idea of paying for book reviews. No judgement on anyone who goes that route, but to me it just feels a little dishonest. But, part of the Goodreads deal is that the winners review the book they receive. 

So, it's only been a month since the giveaway ended, but to date, the book has only received one book review. It wasn't favorable, and it showed no evidence of familiarity with the content of my book. I get the impression that the reviewer posted a review without actually reading the book because (s)he was obligated to do so. 

Those are not the kind of reviews I want.

I'm not saying that my book is the best thing since sliced bread, but the only negative review the book has received to date was earned through a giveaway. I'm not impressed with myself.

So, I'm not saying that a Goodreads giveaway won't work for you. It might send your book straight to the bestseller's list. (And I mean the real, actual bestseller's list, not the free Russian drum lessons ebook list.)

I am saying that it didn't really work for me. I hope those ten books that went out into the universe will bless someone somewhere down the road, but from a business standpoint, the mission wasn't very fruitful. 

Thursday, June 19, 2014

The Jesus Diet on My Bridge Radio in Nebraska!

A few weeks ago, I was interviewed by some very gracious gentlemen from Nebraska. They were hosts of My Bridge Radio and they asked me some (significantly difficult) questions about The Jesus Diet. And I did my best to answer them. I've just learned that the interview is tentatively scheduled to air on July 15 in the morning. So, if you're in Nebraska, have a listen! If you're not in Nebraska, you can still listen. I'll be posting streaming links all over the place. :)

Tuesday, June 17, 2014

CrossReads Book Blast with Lisa Schuster

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Service Station Angel By Lisa J. Schuster

About the Book:

Sometimes God places you in a situation of great perplexity, but you perceive His intentions are premeditated and purposeful. Do you trust His lead? "Be still before the Lord and wait patiently for him; do not fret when people succeed in their ways, when they carry out their wicked schemes." - Psalms 37:7 (NIV) Ernie Price is a middle-aged, humble-hearted man who owns and operates a service station in a rural Midwest town in Upper Michigan, back in a time when full service was the only service, and you got your windows cleaned and your tires pumped for free. Ernie's life has been a reflection of God's love, giving of himself fully and graciously to people in the community and his church. As music director for the children's choir or hosting the yearly Christmas party for the less-fortunate children in town, Ernie impacted lives and was loved by many. When trouble rocks the small town and Ernie is physically incapacitated to offer his help, the community is left to pick up the pieces, mourn, and move on, while Ernie wrestles with the spiritual questions of his accident:

My glimpse of heaven is for what purpose on earth?

Why do I feel compelled to help this stranger know the love of the Lord? Who is this stranger anyway?

This heartwarming story of love, faithful forgiveness and following God's perfect plan, will inspire and delight!


80c6dd3e31f90a82390bef.L._V366868119_SX200_Faith, family and friends inspired Lisa J. Schuster to write again and God nudged her to publish her first novel, Service Station Angel. She believes the words in this book are her service to others, so that they may find joy and comfort during a season of time when they need it most. "May your hand reach up towards His so that you may touch another with Jesus' abundant love," prays Lisa. Lisa lives in Highlands Ranch, Colorado with her husband and two children. She enjoys creative writing, traveling, working with inner city youth, bible study groups, singing and theater.

Follow Lisa J. Schuster

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Enter to Win a $50 Amazon Gift Card!

Enter below to enter a $50 amazon gift card, sponsored by author Lisa J. Schuster! a Rafflecopter giveaway This book blast is hosted by Crossreads. We would like to send out a special THANK YOU to all of the CrossReads book blast bloggers!

Saturday, June 14, 2014

Giveaway on Goodreads!

I'm giving away 10 copies of The Jesus Diet (paperback edition) on Goodreads! Enter to win your copy today! Already have a copy? Enter anyway and get a copy for a friend or library. Thanks for your support!

Goodreads Book Giveaway

The Jesus Diet by Robin Merrill

The Jesus Diet

by Robin Merrill

Giveaway ends July 11, 2014.
See the giveaway details at Goodreads.
Enter to win